ART India Magazine
Editorial Design
2024, Squadron 14
In 2024, Squadron 14 helped Art India come up with a refreshed format, and as a part of the core team, I worked on designing a fresh and contemporary typographic language that could mark a transition from an ephemeral art news magazine to an artefact reflective of its time, which was launched as a special double issue packaged in a screen-printed box.
The guest-edited hardback publication became the proving grounds for a typographic palette that was pushed in multiple directions, while functioning within the constraints of design and production, including a variable scale of type sizes which responded to the tone and nature of the texts, interventions with page sizes which scale in dialogue with the artworks they showcase, and print production experiments including die cuts, blind-debossing, and screen-printing ,to add tactile depth in response to conceptual inquiries.
The periodical shows an interplay between structured order and free-flowing experimentation, showcasing reviews, interviews, essays and artworks in a restrained yet bold, starkly contemporary layout which is a reflection of current trends across art and design publishing, adapted uniquely to suit the voice of a publication with such a rich legacy. The artworks, ranging from Modernist masterpieces to national treasures, to up and coming voices of young artists, were given prominence, and the redesign was led by the way these artworks would be showcased throughout the publication, both independently, and in tandem with text.